Walmart Marketplace Fee Calculator

Walmart Marketplace has no monthly subscription. You pay a referral fee when an item sells, usually 15%, with lower rates in some electronics categories. If you use Walmart Fulfillment Services, add those fees as other costs.

Your sale

Item price ($) Shipping you charge ($) Item cost ($) Shipping you pay ($) Packaging / other costs ($)FBA fee, ads, etc.

Fee settings (edit to match your account)

Fee % on order Fixed fee per order ($)

Referral fee of 15% for most categories (6–8% for some electronics; tiered for jewelry and some apparel). No monthly fee. WFS fulfillment fees not included.

Result

Net profit–

Profit margin–

Buyer pays–

Walmart Marketplace fees–

Your costs–

Break-even item price–

Target margin (%)

Price for target margin–

Walmart Marketplace fees explained

What is Walmart's referral fee?

15% in most categories. Some electronics are 6–8%, and jewelry and some apparel are tiered by price. Check your category in Seller Center and edit the fee %.

Does Walmart charge a monthly fee?

No. There's no subscription for most sellers. You only pay when you sell.

How do I include WFS fees?

Add the per-unit WFS fulfillment fee to 'Packaging / other costs'.

How is profit calculated?

Net profit = item price + shipping charged − platform fees − item cost − shipping you pay − other costs. The price for a target margin solves that equation for the item price.

Seller Profit and Inventory Tracker spreadsheet preview

Track profit on every order automatically

The Seller Profit & Inventory Tracker spreadsheet does this math for every order you sell, keeps your inventory up to date and builds a monthly profit dashboard. Works in Excel and Google Sheets, with fees pre-set for Etsy, Amazon, eBay, Shopify and TikTok Shop.

Get the spreadsheet: $12

Not ready? Download the free price calculator spreadsheet ($0).