Pricing Calculator for Online Sellers
What should you charge on each platform to keep the same profit margin? Enter your costs once and compare Etsy, eBay, Amazon, Shopify and TikTok Shop side by side.
| Platform | Default fees | Price to charge | .99 price | Profit / sale |
|---|
Assumes free shipping (shipping cost built into the price). Open a platform's page to change its fees or add shipping charged.
The pricing formula
Price = (cost + shipping + other costs + fixed fee) ÷ (1 − fee % − target margin %)
Example: $4.20 cost + $5.50 shipping + $0.50 packaging on Etsy (9.5% + $0.45) at a 25% margin: (10.65) ÷ (1 − 0.095 − 0.25) = $16.26, so charge $16.99.
Track profit on every order automatically
The Seller Profit & Inventory Tracker spreadsheet does this math for every order you sell, keeps your inventory up to date and builds a monthly profit dashboard. Works in Excel and Google Sheets, with fees pre-set for Etsy, Amazon, eBay, Shopify and TikTok Shop.
Get the spreadsheet: $12